DRIVE YOUR BRAND
I’m John Perry and Graphic Design 309 is my personal portfolio, a space where design, strategy, and customer experience come together.
For the past 15 years, I’ve built creative and marketing systems that don’t just look good, they perform. My work integrates media design, customer experience strategy, and data-driven marketing to help brands attract attention, connect with people, and inspire measurable action. I believe design is more than aesthetics; it’s about understanding behavior. Every project begins with research and insight into what your audience values and how they make decisions. From there, I shape the visual and strategic elements to deliver meaningful, trustworthy experiences that build long-term relationships.
Whether leading a full campaign, developing a website, or refining a single touchpoint, my goal remains the same: to create work that resonates, performs, and strengthens the connection between brand and customer.
What I do.
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Experience is the Design. Connection is the result.
Design isn’t just what I do, it’s how I connect with people. For the past 15 years, I’ve worked with brands from Chicago to Detroit, Las Vegas to Cedar Rapids, and now here in Bloomington. Every project has taught me something new about what makes people stop, feel, and respond. Design is about understanding that balance between creativity and purpose, where the visuals, the message, and the experience all meet.
When we work together, it’s not just about getting a project done. It’s about creating something that means something. I take time to learn what matters to you, how your audience thinks, and what they need to see or feel to trust your brand. That’s how design becomes more than art. It becomes a story people remember.
Graphic Design 309 isn’t just a portfolio. It’s where strategy, creativity, and customer experience come together to build brands that last.
To build effective creative solutions, I start by clearly defining the problem we’re trying to solve and understanding the goals behind it. Successful design isn’t created in isolation — it’s built from a complete understanding of marketing, communication, and audience behavior. Every campaign, website, or visual system has to work in harmony with brand strategy and customer experience objectives.
Once that foundation is in place, I explore possibilities through design: color, typography, layout, and storytelling. I use analytics, trends, and real-world insights to ensure each decision serves a purpose and moves the audience toward action. The best work blends creativity with clarity and emotion with intention. By combining creative direction, marketing strategy, and communication design, I create solutions that not only stand out but also perform, engaging audiences and driving measurable results.
Some incredible organizations I’ve worked with.
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I am currently populating project images and information to these clients. If you have questions or would like information not shown, please email me below and I will be happy to assist.
Have a question or a project in mind? Let’s connect. I’m always open to collaborating, discussing ideas, and turning creative vision into results that perform. Send me an email and let’s start building something exceptional together.